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YouTube Creator Awards

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YouTube Creator Awards
Youtube Creator Award.jpg
A 100,000 subscriber award gifted to Squirrel Monkey
Awarded forAchieving a subscriber milestone on YouTube
CountryWorldwide
Presented byYouTube
First awardedJune 28, 2012; 10 years ago (2012-06-28)
Websitewww.youtube.com/creators/how-things-work/get-involved/awards/

YouTube Creator Awards, commonly known as YouTube Play Buttons or YouTube Plaques, are a series of awards from YouTube that aim to recognize its most popular channels. They are based on a channel's subscriber count but are offered at the sole discretion of YouTube. Each channel is reviewed before an award is issued, to ensure that the channel follows the YouTube community guidelines.[1] YouTube reserves the right to refuse to hand out a Creator Award, which it has done for channels featuring horror or extremist political content.[2][3]

Awards

When a YouTube channel reaches a specific milestone and is deemed eligible for a YouTube Creator Reward,[1] they are awarded a relatively flat trophy in a metal casing with a YouTube play button symbol. The trophies are of different sizes: each button and plaque gets progressively bigger with the channel's subscriber count.[4] The Gold Creator Award was introduced at VidCon 2012,[5] alongside the Silver Creator Award at VidCon 2013[6] and the Diamond Creator Award at VidCon 2015.[7] The Creator Awards are made by the New York firm Society Awards.[8]

Prior to March 2021, YouTube featured three additional benefit levels. These are not eligible for Creator Rewards, but they do offer several preliminary benefits:

  • Graphite was for channels with 1 to 999 subscribers.[9]
  • Opal was for channels with 1,000 to 9,999 subscribers.[10] This is the minimum subscriber count required for the YouTube Partner Program, which also requires a minimum of 4,000 total viewer watch hours in the past 12 months, plus a manual review of the channel's content to determine compliance with the program guidelines.[11]
  • Bronze was for channels with 10,000 to 99,999 subscribers.[12] The YouTube NextUp program is exclusive to channels meeting this threshold and other program criteria. This is also the minimum subscriber count required for a Spreadshop[13] or Teespring merchandise shelf.[14]

There are currently three regular Creator Awards tiers,[1] plus a fourth and fifth that have been awarded a few times:

Silver Creator Award

YouTube Silver Play Button 2.svg

Awarded to channels that reach or surpass 100,000 subscribers. The old version was made of nickel-plated cupronickel alloy.[15] The new version (as of March 1, 2017) is 92% nickel, 5% carbon and 2.5% zinc, with traces of other metals.[16] In March 2018, the look of the Silver Play Button was updated from a metal button housed within a window box with the channel's name printed on the front glass pane to a cleaner-looking flat designed metal plaque award featuring the channel's name embossed on it.[17][18] Channels at this level are also eligible to apply for a digital verification badge.[19]

Gold Creator Award

YouTube Gold Play Button 2.svg

Awarded to channels that reach or surpass 1,000,000 subscribers. It is made of gold-plated brass.[15] In March 2018, the look of the Gold Play Button was updated from a metal button housed within a window box with the channel's name printed on the front glass pane to a cleaner-looking flat designed metal plaque award featuring the channel's name embossed on it.[17][20][21]

Diamond Creator Award

YouTube Diamond Play Button.svg

Awarded to channels that reach or surpass 10 million subscribers. It is made of silver-plated metal inset with a large piece of colorless crystal in the shape of a play button triangle.[22][23] When introduced during VidCon 2015, 35 channels qualified for the award.[24] As of January 11, 2023, there are 985 channels that have 10 million subscribers or more.[25]

Custom Creator Award

YouTube Ruby Play Button 2.svg

Formerly awarded to channels that reach or surpass 50 million subscribers. Since September 1, 2020, it is the sole award to be missing from the Creator Awards FAQ.[26] However, it continued to be granted at YouTube's discretion after this date. PewDiePie gave the nickname of Ruby Creator Award to this award, as he received a ruby-colored award in the shape of his channel's logo. The color can vary per creator, however: for example, T-Series received a colorless award, while Blackpink received a black award on top of a pink base. Channels with a dagger (dagger) symbol have presented their Custom Creator Award to the public. As of January 4, 2021, 17 channels have reached this level:[25]

  1. PewDiePiedagger (December 8, 2016)[27][28]
  2. T-Seriesdagger (June 27, 2018)[29]
  3. 5-Minute Crafts (February 21, 2019)
  4. Cocomelon (June 7, 2019)
  5. SET India (June 20, 2019)
  6. Canal Kondzilladagger (June 21, 2019)[30]
  7. WWE (October 24, 2019)
  8. Justin Bieber (February 3, 2020)
  9. Zee Music Company (February 7, 2020)
  10. Like Nastya Vlog (March 13, 2020)
  11. Dude Perfectdagger (March 24, 2020)[31]
  12. Kids Diana Show (March 30, 2020)
  13. Vlad and Niki (August 18, 2020)
  14. Zee TV (September 2, 2020)
  15. Blackpinkdagger (October 4, 2020)[32]
  16. Marshmello (November 22, 2020)
  17. MrBeast (January 4, 2021)[33][a]

Red Diamond Creator Award

YouTube Red Diamond Play Button.svg

Awarded to channels that reach or surpass 100 million subscribers. Inspired by the Diamond Creator Award, it features a play button triangle with a large dark red crystal. It was added to the Creator Awards FAQ by September 1, 2020.[26] There are currently seven channels that have reached this level:

  1. T-Series (May 29, 2019)[34][35]
  2. PewDiePie (August 25, 2019)[36][37][35]
  3. Cocomelon (December 12, 2020)[38]
  4. SET India (March 28, 2021)[39]
  5. MrBeast (July 28, 2022)[40]
  6. Kids Diana Show (August 16, 2022)
  7. Like Nastya (August 25, 2022)

Discover more about Awards related topics

Society Awards

Society Awards

Society Awards is an American company best known for designing and manufacturing high-profile entertainment industry awards, including the Emmy Award, Golden Globe Award, GLAAD Media Award, and YouTube Creator Awards, among others.

Fernanfloo

Fernanfloo

Luis Fernando Flores Alvarado, better known as Fernanfloo, is a Salvadoran gaming and comedy YouTuber. With a total of over 10 billion views, more than 541 videos, and 45 million subscribers, his channel is the 44th-most-subscribed channel on YouTube, and the fourth most-subscribed Spanish-speaking channel behind El Reino Infantil, Badabun and JuegaGerman. He is currently the most subscribed channel in El Salvador.

Nickel

Nickel

Nickel is a chemical element with symbol Ni and atomic number 28. It is a silvery-white lustrous metal with a slight golden tinge. Nickel is a hard and ductile transition metal. Pure nickel is chemically reactive but large pieces are slow to react with air under standard conditions because a passivation layer of nickel oxide forms on the surface that prevents further corrosion. Even so, pure native nickel is found in Earth's crust only in tiny amounts, usually in ultramafic rocks, and in the interiors of larger nickel–iron meteorites that were not exposed to oxygen when outside Earth's atmosphere.

Cupronickel

Cupronickel

Cupronickel or copper-nickel (CuNi) is an alloy of copper that contains nickel and strengthening elements, such as iron and manganese. The copper content typically varies from 60 to 90 percent.

Lead glass

Lead glass

Lead glass, commonly called crystal, is a variety of glass in which lead replaces the calcium content of a typical potash glass. Lead glass contains typically 18–40% lead(II) oxide (PbO), while modern lead crystal, historically also known as flint glass due to the original silica source, contains a minimum of 24% PbO. Lead glass is often desirable for a variety of uses due to its clarity. In marketing terms it is often called crystal glass.

PewDiePie

PewDiePie

Felix Arvid Ulf Kjellberg, better known as PewDiePie, is a Swedish YouTuber known for his Let's Play videos and comedic formatted videos and shows. Kjellberg's popularity on YouTube and extensive media coverage have made him one of the most noted online personalities and content creators. He has been portrayed in the media as a figurehead for YouTube, especially in the genre of gaming.

5-Minute Crafts

5-Minute Crafts

5-Minute Crafts is a DIY-style YouTube channel owned by TheSoul Publishing. As of November 2022, it is the 13th most-subscribed channel on the platform. The channel is also the 5th most-followed Facebook pages. It is based in Limassol, Cyprus.

Cocomelon

Cocomelon

Cocomelon is an American YouTube channel and streaming media show acquired by the British company Moonbug Entertainment and maintained by the American company Treasure Studio. Cocomelon specializes in 3D animation videos of both traditional nursery rhymes and their own original children's songs. As of July 2021, they were the most-viewed YouTube channel in the United States and most-subscribed children's channel, second-most-viewed channel and second-most-subscribed channel in the world, behind T-Series.

KondZilla

KondZilla

Konrad Cunha Dantas, better known by the stage name KondZilla, or just KOND, is a Brazilian screenwriter and director. He is the founder of KondZilla Records, which is a music video production company and record label often credited for being the main popularizer of funk ostentação. He currently owns the largest YouTube channel in Brazil and Latin America, and the third largest music channel in the world, with 65.9 million subscribers and 36.5 billion views. In addition to his music videos, he is also the creator and director of the Netflix drama Sintonia.

Justin Bieber

Justin Bieber

Justin Drew Bieber is a Canadian singer. Bieber is recognized for his genre-melding musicianship and global influence in modern-day popular music. He was discovered by American record executive Scooter Braun and signed with RBMG Records in 2008, gaining recognition with the release of his debut seven-track EP My World (2009) and soon establishing himself as a teen idol.

Like Nastya

Like Nastya

Anastasia Sergeyevna Radzinskaya, known online as Like Nastya, is a Russian-American YouTuber.

Dude Perfect

Dude Perfect

Dude Perfect (DP) is an American sports and comedy group headquartered in Frisco, Texas. The group currently consists of Tyler "Beard” Toney, twins Cory and Coby Cotton, Garrett "Purple Hoser" Hilbert, and Cody "Tall Guy" Jones, all of whom are former college roommates at Texas A&M University. Their YouTube channel has over 58.9 million subscribers and is the second-most-subscribed sports channel as well as the 23rd-most-subscribed channel overall. Dude Perfect also has two other YouTube channels, Dude Perfect Plus and Dude Perfect Gaming, which are currently inactive.

Source: "YouTube Creator Awards", Wikipedia, Wikimedia Foundation, (2023, February 10th), https://en.wikipedia.org/wiki/YouTube_Creator_Awards.

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Notes
  1. ^ While MrBeast's Custom Creator Award has not been verified to have come from YouTube directly, it is listed on the Society Awards website.
References
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  36. ^ @YouTube (August 25, 2019). "Married to @marziapie 💍Revived our love of Minecraft ⛏️ Reached 100 million subscribers on YouTube ✔️ What a month to celebrate and congratulate @PewDiePie 👊" (Tweet) – via Twitter.
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