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Hook (music)

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A hook is a musical idea, often a short riff, passage, or phrase, that is used in popular music to make a song appealing and to "catch the ear of the listener".[1] The term generally applies to popular music, especially rock, R&B, hip hop, dance, and pop. In these genres, the hook is often found in, or consists of, the chorus. A hook can be either melodic or rhythmic, and often incorporates the main motif for a piece of music.[2]

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Motif (music)

Motif (music)

In music, a motif (pronunciation) (help·info) IPA: (/moʊˈtiːf/) is a short musical idea, a salient recurring figure, musical fragment or succession of notes that has some special importance in or is characteristic of a composition. The motif is the smallest structural unit possessing thematic identity.

Riff

Riff

A riff is a repeated chord progression or refrain in music ; it is a pattern, or melody, often played by the rhythm section instruments or solo instrument, that forms the basis or accompaniment of a musical composition. Though riffs are most often found in rock music, heavy metal music, Latin, funk, and jazz, classical music is also sometimes based on a riff, such as Ravel's Boléro. Riffs can be as simple as a tenor saxophone honking a simple, catchy rhythmic figure, or as complex as the riff-based variations in the head arrangements played by the Count Basie Orchestra.

Phrase (music)

Phrase (music)

In music theory, a phrase is a unit of musical meter that has a complete musical sense of its own, built from figures, motifs, and cells, and combining to form melodies, periods and larger sections.A phrase is a substantial musical thought, which ends with a musical punctuation called a cadence. Phrases are created in music through an interaction of melody, harmony, and rhythm.

Popular music

Popular music

Popular music is music with wide appeal that is typically distributed to large audiences through the music industry. These forms and styles can be enjoyed and performed by people with little or no musical training. It stands in contrast to both art music and traditional or "folk" music. Art music was historically disseminated through the performances of written music, although since the beginning of the recording industry, it is also disseminated through recordings. Traditional music forms such as early blues songs or hymns were passed along orally, or to smaller, local audiences.

Rock music

Rock music

Rock music is a broad genre of popular music that originated as "rock and roll" in the United States in the late 1940s and early 1950s, developing into a range of different styles in the mid-1960s and later, particularly in the United States and United Kingdom. It has its roots in 1940s and 1950s rock and roll, a style that drew directly from the blues and rhythm and blues genres of African-American music and from country music. Rock also drew strongly from a number of other genres such as electric blues and folk, and incorporated influences from jazz, classical, and other musical styles. For instrumentation, rock has centered on the electric guitar, usually as part of a rock group with electric bass guitar, drums, and one or more singers. Usually, rock is song-based music with a 44 time signature using a verse–chorus form, but the genre has become extremely diverse. Like pop music, lyrics often stress romantic love but also address a wide variety of other themes that are frequently social or political. Rock was the most popular genre of music in the United States and much of the Western world from the 1950s to the 2010s.

Contemporary R&B

Contemporary R&B

Contemporary R&B is a popular music genre that combines rhythm and blues with elements of pop, soul, funk, hip hop, and electronic music.

Hip hop music

Hip hop music

Hip hop music or hip-hop music, also known as rap music and formerly known as disco rap, is a genre of popular music that originated in New York City in the 1970s. It consists of stylized rhythmic music that commonly accompanies rapping, a rhythmic and rhyming speech that is chanted. It developed as part of hip hop culture, a subculture defined by four key stylistic elements: MCing/rapping, DJing/scratching with turntables, break dancing, and graffiti writing. Other elements include sampling beats or bass lines from records, and rhythmic beatboxing. While often used to refer solely to rapping, "hip hop" more properly denotes the practice of the entire subculture. The term hip hop music is sometimes used synonymously with the term rap music, though rapping is not a required component of hip hop music; the genre may also incorporate other elements of hip hop culture, including DJing, turntablism, scratching, beatboxing, and instrumental tracks.

Electronic dance music

Electronic dance music

Electronic dance music (EDM), also known as dance music, club music, or simply dance, is a broad range of percussive electronic music genres made largely for nightclubs, raves, and festivals. It is generally produced for playback by DJs who create seamless selections of tracks, called a DJ mix, by segueing from one recording to another. EDM producers also perform their music live in a concert or festival setting in what is sometimes called a live PA.

Pop music

Pop music

Pop music is a genre of popular music that originated in its modern form during the mid-1950s in the United States and the United Kingdom. The terms popular music and pop music are often used interchangeably, although the former describes all music that is popular and includes many disparate styles. During the 1950s and 1960s, pop music encompassed rock and roll and the youth-oriented styles it influenced. Rock and pop music remained roughly synonymous until the late 1960s, after which pop became associated with music that was more commercial, ephemeral, and accessible.

Refrain

Refrain

A refrain is the line or lines that are repeated in music or in poetry — the "chorus" of a song. Poetic fixed forms that feature refrains include the villanelle, the virelay, and the sestina.

Rhythm

Rhythm

Rhythm generally means a "movement marked by the regulated succession of strong and weak elements, or of opposite or different conditions". This general meaning of regular recurrence or pattern in time can apply to a wide variety of cyclical natural phenomena having a periodicity or frequency of anything from microseconds to several seconds ; to several minutes or hours, or, at the most extreme, even over many years.

Music

Music

Music is generally defined as the art of arranging sound to create some combination of form, harmony, melody, rhythm or otherwise expressive content. Exact definitions of music vary considerably around the world, though it is an aspect of all human societies, a cultural universal. While scholars agree that music is defined by a few specific elements, there is no consensus on their precise definitions. The creation of music is commonly divided into musical composition, musical improvisation, and musical performance, though the topic itself extends into academic disciplines, criticism, philosophy, and psychology. Music may be performed or improvised using a vast range of instruments, including the human voice.

Definitions

One definition of a hook is "a musical or lyrical phrase that stands out and is easily remembered."[3] Definitions typically include some of the following: that a hook is repetitive, attention-grabbing, memorable, easy to dance to, and has commercial potential and lyrics. A hook has been defined as a "part of a song, sometimes the title or key lyric line, that keeps recurring."[4] Alternatively, the term has been defined as

the foundation of commercial songwriting, particularly hit-single writing, [varying in length from the repetition of] one note or a series of notes ... [to] a lyric phrase, full lines, or an entire verse. The hook is 'what you're selling'[5]

and can be something as insubstantial as a 'sound' (such as da doo ron ron or toora-loora-loo) but

ideally should contain one or more of the following: (a) a driving, danceable rhythm; (b) a melody that stays in people's minds; (c) a lyric that furthers the dramatic action, or defines a person or place.[5]

While some melodic hooks include skips of an octave or more to make the line more interesting, a hook can be equally catchy by employing rhythmic syncopation or other devices. A hook may also garner attention from listeners from other factors, such as the vocal timbre or instrumentation, as in the case of the Beach Boys' use of an Electro-Theremin in "Good Vibrations". Some hooks become popular without using any unusual elements. For example, in the song "Be My Baby", performed by The Ronettes, the hook consists of the words "be my baby" over the conventional I–vi–IV–V chord progression of the chorus.[5] Hooks in hip hop almost always refer to the chorus between verses; as in the lyrics to "Ice Ice Baby", "check out the hook, while my DJ revolves it", that leads into the chorus itself.

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Octave

Octave

In music, an octave or perfect octave is the interval between one musical pitch and another with double its frequency. The octave relationship is a natural phenomenon that has been referred to as the "basic miracle of music", the use of which is "common in most musical systems". The interval between the first and second harmonics of the harmonic series is an octave.

Syncopation

Syncopation

In music, syncopation is a variety of rhythms played together to make a piece of music, making part or all of a tune or piece of music off-beat. More simply, syncopation is "a disturbance or interruption of the regular flow of rhythm": a "placement of rhythmic stresses or accents where they wouldn't normally occur". It is the correlation of at least two sets of time intervals.

Electro-Theremin

Electro-Theremin

The Electro-Theremin is an electronic musical instrument developed by trombonist Paul Tanner and amateur inventor Bob Whitsell in the late 1950s to produce a sound to mimic that of the theremin. The instrument features a tone and portamento similar to that of the theremin, but with a different control mechanism. It consisted of a sine wave generator with a knob that controlled the pitch, placed inside a wooden box. The pitch knob was attached to a slider on the outside of the box with some string. The player would move the slider, thus turning the knob to the desired frequency, with the help of markings drawn on the box. This contrasts with the theremin, which a performer plays without touching as two antennae sense the position and movement of the performer's hands.

Good Vibrations

Good Vibrations

"Good Vibrations" is a song by the American rock band the Beach Boys that was composed by Brian Wilson with lyrics by Mike Love. It was released as a single on October 10, 1966 and was an immediate critical and commercial hit, topping record charts in several countries including the United States and the United Kingdom. Characterized by its complex soundscapes, episodic structure and subversions of pop music formula, it was the most expensive single ever recorded. "Good Vibrations" later became widely acclaimed as one of the finest and most important works of the rock era.

Be My Baby

Be My Baby

"Be My Baby" is a song by American girl group the Ronettes that was released as a single on Philles Records in August 1963. Written by Jeff Barry, Ellie Greenwich, and Phil Spector, the song was the Ronettes' biggest hit, reaching number 2 in the U.S. and number 4 in the UK. It is often ranked as among the best songs of the 1960s, and it is regarded by some as one of the greatest songs of all time.

The Ronettes

The Ronettes

The Ronettes were an American girl group from Washington Heights, Manhattan, New York City. The group consisted of lead singer Veronica Bennett, her older sister Estelle Bennett, and their cousin Nedra Talley. They had sung together since they were teenagers, then known as "The Darling Sisters". Signed first by Colpix Records in 1961, they moved to Phil Spector's Philles Records in March 1963 and changed their name to "The Ronettes".

Chord progression

Chord progression

In a musical composition, a chord progression or harmonic progression is a succession of chords. Chord progressions are the foundation of harmony in Western musical tradition from the common practice era of Classical music to the 21st century. Chord progressions are the foundation of popular music styles, traditional music, as well as genres such as blues and jazz. In these genres, chord progressions are the defining feature on which melody and rhythm are built.

Refrain

Refrain

A refrain is the line or lines that are repeated in music or in poetry — the "chorus" of a song. Poetic fixed forms that feature refrains include the villanelle, the virelay, and the sestina.

Ice Ice Baby

Ice Ice Baby

"Ice Ice Baby" is the debut single by American rapper Vanilla Ice, K. Kennedy and DJ Earthquake. It was based on the bassline of the song "Under Pressure" by British rock band Queen and British singer David Bowie, who did not receive songwriting credit or royalties until after it had become a hit. Released on Vanilla Ice’s debut album, To the Extreme (1990), it is his best-known song. It has appeared in remixed form on Platinum Underground and Vanilla Ice Is Back! A live version appears on the album Extremely Live, while a nu metal version appears on the album Hard to Swallow, under the title "Too Cold".

Use in market research

The hooks of a song may be used in market research to assist in gauging the popularity of a song based on the listener's ability to recognize the song's hook. Often radio stations conduct "call out" either on the Internet, via telephone, or a music test (either online or in an in-person setting) to conduct surveys. Stations may use the services of a professional "hook service" or prepare the materials themselves. In some studies, radio stations play the hook, typically 8–12 bars long,[6] for audiences of up to 150 participants. The participants are then asked to rate the song on a scale from "dislike very much" to "like very much". Top 40 stations typically can't wait that long for results and have participants "call out" directly, by listening and rating different hooks.[7] Studies such as these inform the radio station how popular current songs are or if the audience is "burned out" of a certain song. Market research based on hooks gives radio stations of all genres awareness of what their audience demographic wants to listen to, and is even used to test the musical boundaries of the audience.[8] Some groups even release these research hooks on a single's CD release.

Scientific research

A European consortium (including Utrecht University and the University of Amsterdam) studies the hook by using online games and the wisdom of the crowd to understand and quantify the effect of catchiness on musical memory.[9][10]

Source: "Hook (music)", Wikipedia, Wikimedia Foundation, (2022, December 30th), https://en.wikipedia.org/wiki/Hook_(music).

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References
  1. ^ Covach, John (2005). "Form in Rock Music: A Primer". In Stein, Deborah (ed.). Engaging Music: Essays in Music Analysis. New York: Oxford University Press. p. 71. ISBN 0-19-517010-5.
  2. ^ Davidson, Miriam; Heartwood, Kiya (1996). Songwriting for Beginners, p.7. Alfred Music Publishing. ISBN 0739020005.
  3. ^ Monaco and Riordan (1980, p. 178). Cited in Burns, Gary (1987). "A Typology of 'Hooks' in Popular Records", Popular Music, Vol. 6, No. 1. (Jan. 1987), pp. 1–20
  4. ^ Hurst and Delson 1980, p.58. Cited in Burns, Gary (1987) "A Typology of 'Hooks' in Popular Records", Popular Music, Vol. 6, No. 1. (Jan. 1987), pp. 1–20.
  5. ^ a b c Kasha and Hirschhorn (1979), p.28–29. Cited in Gary Burns (January 1987). "A Typology of "Hooks" in Popular Records". Popular Music. 6 (1): 1–20. doi:10.1017/S0261143000006577. JSTOR 853162.
  6. ^ Steinkoler, Jeremy. "Understanding Song Form". Archived from the original on 29 April 2014. Retrieved 21 May 2014.
  7. ^ Cobo, Leila. "Radio Research: How Much does it Determine what Gets Played how often? Programmers Insist its Role is Valuable - and Misunderstood." Billboard: The International Newsweekly of Music, Video and Home Entertainment, vol. 114, no. 50, 2002.
  8. ^ Dann-Beardsley, Cynthia. "Eight Seconds to Hook an Audience". Words and Music. 7. ProQuest 757538142.
  9. ^ "#HookedOnMusic".
  10. ^ UU, Cogitch UvA. "Hooked! App". Archived from the original on 22 May 2019. Retrieved 7 August 2014.

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