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Heinz

From Wikipedia, in a visual modern way
H. J. Heinz Company
TypeDivision
IndustryFood processing[1]
FoundedJanuary 1869; 154 years ago (1869-01) (as Heinz Noble & Company)
Sharpsburg, Pennsylvania, U.S.
FounderHenry J. Heinz
FateMerged with Kraft Foods to form Kraft Heinz, remaining as a division
Headquarters
Pittsburgh, Pennsylvania
Area served
Worldwide
ProductsSauces, condiments
ParentKraft Heinz
Websitewww.heinz.com
For other uses, see Heinz (disambiguation).

The H. J. Heinz Company was an American food processing company headquartered at One PPG Place in Pittsburgh, Pennsylvania.[2] The company was founded by Henry J. Heinz in 1869. Heinz manufactures thousands of food products in plants on six continents, and markets these products in more than 200 countries and territories. The company claims to have 150 number-one or number-two brands worldwide.[3] Heinz ranked first in ketchup in the US with a market share in excess of 50%;[4][5] the Ore-Ida label held 46% of the frozen potato sector in 2003.[6]

Since 1896, the company used its "57 Varieties" slogan; it was inspired by a sign advertising 21 styles of shoes, and Henry Heinz chose the number 57 even though the company manufactured more than 60 products at the time, because "5" was his lucky number and "7" was his wife's.[7]

In February 2013, Heinz agreed to be purchased by Berkshire Hathaway and the Brazilian investment firm 3G Capital for $23 billion.[8] On March 25, 2015, Kraft announced its merger with Heinz, arranged by Berkshire Hathaway and 3G Capital.[9][10] The resulting Kraft Heinz Company is the fifth largest food company in the world.[11] Berkshire Hathaway became a majority owner of Heinz on June 18, 2015. After exercising a warrant to acquire 46 million shares of common stock for a total price of over $461 million, Berkshire increased its stake to 52.5%.[12] The merger to form Kraft Heinz was completed on July 2, 2015.

Discover more about Heinz related topics

Food processing

Food processing

Food processing is the transformation of agricultural products into food, or of one form of food into other forms. Food processing includes many forms of processing foods, from grinding grain to make raw flour to home cooking to complex industrial methods used to make convenience foods. Some food processing methods play important roles in reducing food waste and improving food preservation, thus reducing the total environmental impact of agriculture and improving food security.

PPG Place

PPG Place

PPG Place is a complex in downtown Pittsburgh, Pennsylvania, consisting of six buildings within three city blocks and five and a half acres. PPG Place was designed by architects Philip Johnson and John Burgee.

Henry J. Heinz

Henry J. Heinz

Henry John Heinz was an American entrepreneur of Palatine descent who, at the age of 25, co-founded a small horseradish concern in Sharpsburg, Pennsylvania. This business failed, but his second business expanded into tomato ketchup and other condiments, and ultimately became the internationally known H. J. Heinz Company of Pittsburgh, Pennsylvania.

Ketchup

Ketchup

Ketchup or catsup is a table condiment with a sweet and sour flavor. The unmodified term ("ketchup") now typically refers to tomato ketchup, although early recipes used egg whites, mushrooms, oysters, grapes, mussels, or walnuts, among other ingredients.

Ore-Ida

Ore-Ida

Ore-Ida is an American brand of potato-based frozen foods currently produced and distributed by Kraft Heinz's, H.J. Heinz Company Brands LLC. based in Pittsburgh, Pennsylvania.

Heinz 57

Heinz 57

Heinz 57 is a synecdoche of the historical advertising slogan "57 Varieties" by the H. J. Heinz Company located in Pittsburgh, Pennsylvania, United States. It was developed from the marketing campaign that told consumers about the numerous products available from the Heinz company.

Berkshire Hathaway

Berkshire Hathaway

Berkshire Hathaway Inc. is an American multinational conglomerate holding company headquartered in Omaha, Nebraska, United States. Its main business and source of capital is insurance, from which it invests the float in a broad portfolio of subsidiaries, equity positions and other securities. The company has been overseen since 1965 by its chairman and CEO Warren Buffett and vice chairman Charlie Munger, who are known for their advocacy of value investing principles. Under their direction, the company's book value has grown at an average rate of 20%, compared to about 10% from the S&P 500 index with dividends included over the same period, while employing large amounts of capital and minimal debt.

3G Capital

3G Capital

3G Capital is a Brazilian-American multibillion-dollar investment firm, founded in 2004 by Alex Behring, Jorge Paulo Lemann, Carlos Alberto Sicupira, Marcel Herrmann Telles and Roberto Thompson Motta.

Kraft Foods

Kraft Foods

The Kraft Foods Group is an American food manufacturing and processing conglomerate, split from Kraft Foods Inc. in 2012 and headquartered in Chicago, Illinois. It became part of Kraft Heinz in 2015.

Kraft Heinz

Kraft Heinz

The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American multinational food company formed by the merger of Kraft Foods and H.J. Heinz Company co-headquartered in Chicago and Pittsburgh. Kraft Heinz is the third-largest food and beverage company in North America and the fifth-largest in the world with over $26.0 billion in annual sales as of 2021.

History

Foundation

Henry J. Heinz, founder
Henry J. Heinz, founder

Heinz was founded by and is named for Henry J. Heinz, who was born in the United States to German immigrants. His father was originally from Kallstadt (then part of the Bavarian Rhenish Palatinate, now part of Rhineland-Palatinate). His mother Anna was from Haunetal, Hesse-Kassel, and they met in Pittsburgh.

Heinz trade card from the 19th century, promoting various products. Features the Heinz pickle.
Heinz trade card from the 19th century, promoting various products. Features the Heinz pickle.
Display of canned products of Heinz Company in the window of the store Tousignant & Frère, Wellington Street, Verdun, Quebec, 1944.
Display of canned products of Heinz Company in the window of the store Tousignant & Frère, Wellington Street, Verdun, Quebec, 1944.

Henry J. Heinz began packing foodstuffs on a small scale at Sharpsburg, Pennsylvania, in 1869.[13] There he founded Heinz Noble & Company with a friend, L. Clarence Noble, and began marketing horseradish. The first product in Heinz and Noble's new Anchor Brand (a name selected for its biblical meaning of hope) was his mother Anna Heinz's recipe for horseradish. The young Heinz manufactured it in the basement of his father's former house.[14]

The company went bankrupt in 1875. The following year Heinz founded another company, F & J Heinz, with his brother John Heinz and a cousin, Frederick Heinz. One of this company's first products was Heinz Tomato Ketchup. The company continued to grow.

In 1888, Heinz bought out his two partners and reorganized the company as the H. J. Heinz Company. Its slogan, "57 varieties", was introduced by Heinz in 1896. Inspired by an advertisement he saw while riding an elevated train in New York City (a shoe store boasting "21 styles"), Heinz picked the number more or less at random because he liked the sound of it, selecting "7" specifically because, as he put it, of the "psychological influence of that figure and of its enduring significance to people of all ages".[3]

20th century

In 1905, H. J. Heinz was incorporated, and Heinz served as its first president, holding that position for the rest of his life. Under his leadership, the company pioneered processes for sanitary food preparation, and led a successful lobbying effort in favor of the Pure Food and Drug Act in 1906.[15] In 1908 he established a processing plant in Leamington, Ontario, Canada for tomatoes and other products. Heinz operated it until 2014, when it was sold.[16]

Heinz was a pioneer in both scientific and "technological innovations to solve problems like bacterial contamination".[13] He personally worked to control the "purity of his products by managing his employees", offering hot showers and weekly manicures for the women handling food. During World War I, he worked with the Food Administration.[13]

In 1914, Heinz Salad Cream was invented in England.[17]

In 1930, Howard Heinz, son of Henry Heinz, helped to fight the downturn of the Great Depression by selling ready-to-serve soups and baby food. They became top sellers.

The Pittsburgh plant included a large "Heinz service building", which included three dining rooms and a 3,000-seat auditorium. The auditorium included a pipe organ, and Heinz employed an organist to give recitals and musical programs. The original organ was severely damaged in the 1936 Pittsburgh floods, it was replaced with a new Kimball organ that had four manuals and 57 sets of pipes. The original organ was restored and installed in Grace Methodist Church in Sharpsburg.[18]

During World War II, "Jack" Heinz led the company as president and CEO to aid the United Kingdom and offset food shortages. Its plant in Pittsburgh was converted for a time to manufacture gliders for the War Department.

In the postwar years, Jack Heinz expanded the company to develop plants in several nations overseas, greatly expanding its international presence. He also acquired Ore-Ida and Starkist Tuna.

In 1959, long-time Heinz employee Frank Armour Jr. was elected president[19] and COO of H. J. Heinz Co., succeeding H. J. Heinz II. He was the first non-family member to hold the job since the company started in 1869. He became vice chairman in 1966, and later became chairman and CEO of Heinz subsidiary, Ore-Ida Foods Inc.[20]

In 1969, Tony O'Reilly joined the company's UK subsidiary, soon becoming its managing director.[21] He moved to Pittsburgh in 1971 when he was promoted to senior vice president for the North America and Pacific region.[22] By 1973, Heinz selected him as president.[23] He became CEO in 1979 and chairman in 1987.[24]

Heinz Oven-Baked Beans newspaper ad from 1919
Heinz Oven-Baked Beans newspaper ad from 1919

Between 1981 and 1991, Heinz returned 28% annually, doubling the Standard & Poor's average annual return for those years.[1] By 2000, the consolidation of grocery store chains, the spread of retailers such as Walmart, and growth of private-label brands caused competition for shelf space, and put price pressure on the company's products.[1] The decline was also attributed to an inadequate response to broad demographic changes in the United States, particularly the growth in population among Hispanic and increased spending power of African Americans.[1]

In 1998, Tony O'Reilly left Heinz after issues with the company's performance. He faced challenges from corporate governance groups and pension funds including CalPERS.[25] He was succeeded by his deputy, William R. Johnson.[26]

21st century

In 2001, Heinz acquired the pasta sauce, dry bouillon and soup business of Borden Foods. CEO William R. Johnson stated that "They fit very well with our tomato-based expertise".[27]

On August 22, 2001, Heinz announced that it would acquire the Anchor Food Products' branded products, which included the Poppers line of appetizers, as well as the licensing rights to the TGI Fridays brand of frozen foods and appetizers.[28] The acquisition was completed on September 25.[29]

Billionaire Nelson Peltz initiated a proxy battle during 2006, culminating in a vote to place five of Peltz's nominees on the Board. After the final vote, two of the five nominees joined the Heinz Board. The new members of the board were Nelson Peltz and Matthew Craig Walsh.

In 2002, Heinz announced that it had sold the StarKist and 9Lives brands to Del Monte Foods.[30]

In June 2008, Heinz began an advertising campaign in the UK for their new "New York Deli Mayo" products. The advertisement featured two men kissing in a family setting, which drew 200 complaints to the Advertising Standards Authority.[31] On June 24, 2008, Heinz withdrew the advertisement, which had been planned for a five-week run. The company said that some of its customers had expressed concerns.[32] Withdrawing the advert was also controversial, with critics accusing Heinz of homophobia.[33] The gay rights group Stonewall called for a boycott of Heinz products. Some expressed surprise that it had responded to what they said was a relatively small number of complaints, compared to the UK's estimated 3.6 million gay and lesbian consumers.[34] MP Diane Abbott called the decision to withdraw the advert "ill-considered" and "likely to offend the gay community".[35]

On February 14, 2013, it was announced that Heinz would be purchased by Berkshire Hathaway and 3G Capital for $23 billion.[36] Including debt assumption the transaction was valued at $28 billion.[36] According to Heinz, the deal was the largest in food industry history.[36] Berkshire Hathaway and 3G would each own half of Heinz, with 3G running the company.[37] Berkshire and 3G paid $72.50 a share.[38] The acquisition was completed in June of that year. Berkshire and 3G immediately named Bernardo Hees, former chief executive of Burger King Worldwide Inc, as the CEO.[39]

On August 13, 2013, Heinz announced it was cutting 600 jobs in North America.[40] On October 25, 2013, fast-food chain McDonald's announced it would end its 40-year relationship with Heinz, after the former Burger King chief Hees became its CEO.[41]

Heinz and Kraft merger

On March 25, 2015, Kraft Foods Group Inc. announced that it would merge with the H. J. Heinz Company, owned by 3G Capital and Berkshire Hathaway Inc., to form the world's fifth-largest food and beverage company.[42] The companies completed the merger on July 2, 2015.[43]

Discover more about History related topics

Henry J. Heinz

Henry J. Heinz

Henry John Heinz was an American entrepreneur of Palatine descent who, at the age of 25, co-founded a small horseradish concern in Sharpsburg, Pennsylvania. This business failed, but his second business expanded into tomato ketchup and other condiments, and ultimately became the internationally known H. J. Heinz Company of Pittsburgh, Pennsylvania.

Kallstadt

Kallstadt

Kallstadt is a village in the Palatine part of Rhineland-Palatinate, one of Germany's 16 federal states. It is part of the Rhine-Neckar Metropolitan Region whose largest city is Mannheim, Germany's 22nd largest city. During much of the 19th century, it was part of the Kingdom of Bavaria. It has gained international media attention as the ancestral home of the related Heinz and Trump families, two prominent business and political families in the United States.

Bavaria

Bavaria

Bavaria, officially the Free State of Bavaria, is a state in the south-east of Germany. With an area of 70,550.19 km2 (27,239.58 sq mi), Bavaria is the largest German state by land area, comprising roughly a fifth of the total land area of Germany. With over 13 million inhabitants, it is the second largest German state in terms of population only to North Rhine-Westphalia, but due to its large size its population density is below the German average. Bavaria's main cities are Munich, Nuremberg, and Augsburg.

Rhineland-Palatinate

Rhineland-Palatinate

Rhineland-Palatinate is a western state of Germany. It covers 19,846 km2 (7,663 sq mi) and has about 4.05 million residents. It is the ninth largest and sixth most populous of the sixteen states. Mainz is the capital and largest city. Other cities are Ludwigshafen am Rhein, Koblenz, Trier, Kaiserslautern, Worms and Neuwied. It is bordered by North Rhine-Westphalia, Saarland, Baden-Württemberg and Hesse and by the countries France, Luxembourg and Belgium.

Haunetal

Haunetal

Haunetal is a community in Hersfeld-Rotenburg district in eastern Hesse, Germany. Haunetal is the district's southernmost municipality.

Electorate of Hesse

Electorate of Hesse

The Electorate of Hesse, also known as Hesse-Kassel or Kurhessen, was a landgraviate whose prince was given the right to elect the Emperor by Napoleon. When the Holy Roman Empire was abolished in 1806, its prince, William I, chose to retain the title of Elector, even though there was no longer an Emperor to elect. In 1807, with the Treaties of Tilsit, the area was annexed to the Kingdom of Westphalia, but in 1814, the Congress of Vienna restored the electorate.

Horseradish

Horseradish

Horseradish is a perennial plant of the family Brassicaceae. It is a root vegetable, cultivated and used worldwide as a spice and as a condiment. The species is probably native to southeastern Europe and western Asia.

Heinz Tomato Ketchup

Heinz Tomato Ketchup

Heinz Tomato Ketchup is a brand of ketchup manufactured by the H. J. Heinz Company, a division of the Kraft Heinz Company.

Pure Food and Drug Act

Pure Food and Drug Act

The Pure Food and Drug Act of 1906, also known as Dr. Wiley's Law, was the first of a series of significant consumer protection laws which was enacted by Congress in the 20th century and led to the creation of the Food and Drug Administration. Its main purpose was to ban foreign and interstate traffic in adulterated or mislabeled food and drug products, and it directed the U.S. Bureau of Chemistry to inspect products and refer offenders to prosecutors. It required that active ingredients be placed on the label of a drug's packaging and that drugs could not fall below purity levels established by the United States Pharmacopeia or the National Formulary.

Leamington, Ontario

Leamington, Ontario

Leamington is a municipality in Essex County, Ontario, Canada. With a population of 27,595 in the Canada 2016 Census, it forms the second largest urban centre in Windsor-Essex County after Windsor, Ontario. It includes Point Pelee National Park, the southernmost point of mainland Canada.

Pittsburgh flood of 1936

Pittsburgh flood of 1936

On March 17 and 18, 1936, the city of Pittsburgh, Pennsylvania, witnessed the worst flood in its history when flood levels peaked at 46 feet (14 m). This flood became known as The Great St. Patrick’s Day flood, and also affected other areas of the Mid-Atlantic on both sides of the Eastern Continental Divide.

Ore-Ida

Ore-Ida

Ore-Ida is an American brand of potato-based frozen foods currently produced and distributed by Kraft Heinz's, H.J. Heinz Company Brands LLC. based in Pittsburgh, Pennsylvania.

Brands

Discover more about Brands related topics

ABC (food)

ABC (food)

PT Heinz ABC Indonesia is an Indonesia-based food and drink subsidiary of Kraft Heinz, based in Jakarta, and manufactures sauces, condiments, juices and syrups. ABC brand was previously owned by PT ABC Central Food Industry, a company that was bought by Heinz in 1999.

Bull's-Eye Barbecue Sauce

Bull's-Eye Barbecue Sauce

Bull's-Eye Barbecue Sauce is a barbecue sauce created and distributed by Kraft Heinz in the United States and Canada. It is also the official BBQ sauce of the Calgary Stampede.

Complan

Complan

Complan Foods is a British company that makes powdered milk energy drinks. It was acquired by Danone in 2011. In India the Complan brand is owned by the Zydus Wellness.

Daddies

Daddies

Daddies is a brand of ketchup and brown sauce in the United Kingdom.

Farex

Farex

Farex is a food for babies and infants made primarily from rice flour and enriched with vitamins. It was produced by the company Heinz.

Greenseas

Greenseas

Greenseas is a brand of shelf-stable fish products owned by the H. J. Heinz Company. They produce a range of popular goods, including tuna, salmon and sardines.

Heinz Tomato Ketchup

Heinz Tomato Ketchup

Heinz Tomato Ketchup is a brand of ketchup manufactured by the H. J. Heinz Company, a division of the Kraft Heinz Company.

HP Sauce

HP Sauce

HP Sauce is a British brown sauce, the main ingredients of which are tomatoes and tamarind extract. It was named after London's Houses of Parliament. After making its first appearance on British dinner tables in the late 19th century, HP Sauce went on to become an icon of British culture. It was the best-selling brand of brown sauce in the UK in 2005, with 73.8% of the retail market. The sauce was originally produced in the United Kingdom, but is now made by Heinz in the Netherlands.

Jack Daniel's

Jack Daniel's

Jack Daniel's is a brand of Tennessee whiskey. It is produced in Lynchburg, Tennessee, by the Jack Daniel Distillery, which has been owned by the Brown–Forman Corporation since 1956.

Lea & Perrins

Lea & Perrins

Lea & Perrins (L&P) is a United Kingdom-based subsidiary of Kraft Heinz, originating in Worcester, England where it continues to operate. It is best known as the maker of Lea & Perrins brand of Worcestershire sauce, which was first sold in 1837 by John Wheeley Lea and William Henry Perrins who were dispensing chemists from Broad Street, Worcester.

Ore-Ida

Ore-Ida

Ore-Ida is an American brand of potato-based frozen foods currently produced and distributed by Kraft Heinz's, H.J. Heinz Company Brands LLC. based in Pittsburgh, Pennsylvania.

Bagel Bites

Bagel Bites

Bagel Bites are a brand of frozen pizza bagel snacks produced by Kraft Heinz.

Products

See also: Heinz Tomato Ketchup
  • Beanz
  • Italian Beanz
  • Lentil Curry
  • Mexican Beanz
  • No Added Sugar Beanz
  • No Added Sugar Beanz Snap Pots
  • Organic Beanz
  • Peri Peri Beanz
  • Pork Sausage Beanz
  • Smokey Bacon Beanz
  • Spanish Beanz

Dressings

  • Balsamic With a hint of Garlic
  • Chilli & Lime
  • Raspberry Balsamic
  • Zesty Lemon

Pastas

  • Alphabetti
  • Beef Ravioli
  • Hoops
  • Hoops Snap Pots
  • Macaroni Cheese
  • Micro Spaghetti Snap Pots
  • No Added Sugar Hoops
  • Numberetti
  • Peppa Pig Pasta Shapes
  • Spaghetti
  • Spaghetti Bolognese
  • Spaghetti With Sausages

Sauces

  • Mayonnaise
  • Light Mayonnaise
  • Garlic & Caramelized Onion Mayonnaise
  • Truffle Mayonnaise
  • Lemon & Black Pepper Mayonnaise
  • Salad Cream
  • Salad Cream 30% Less Fat
  • Salad Cream 70% Less Fat
  • Classic Barbecue Sauce
  • Sticky Barbecue Sauce
  • Sweet & Spicy Barbecue Sauce
  • American Style Smokey Baconnaise Sauce
  • Korean Style Sticky Barbecue Sauce
  • American Style Burger Sauce
  • Thai Style Sweet Chilli Sauce
  • Thai Style Coconut Lime Sauce
  • Turkish Style Garlic Sauce
  • Mild Yellow Mustard
  • Honey Yellow Mustard
  • Piccalilli Pickle
  • Ploughman's Pickle
  • Original Sandwich Spread
  • Light Sandwich Spread
  • Saucy Sauce (Mayo & Ketchup Sauce)
  • Tomato Ketchup
  • Aromatic Herbs Ketchup
  • Balsamic Vinegar Ketchup
  • Fiery Chilli Tomato Ketchup
  • Jalapeño Chilli Tomato Ketchup
  • Organic Tomato Ketchup
  • Roasted Garlic Ketchup
  • Sweet Chilli Tomato Ketchup
  • Firecracker

Soups

  • Cream of Tomato
  • Cream of Chicken
  • Vegetable
  • Cream of Mushroom
  • Cream of Tomato with a Kick of Chilli
  • Lentil
  • Oxtail
  • Organic Cream of Tomato
  • Beef Broth
  • Carrot and Coriander
  • Cream of Chicken and Mushroom
  • Chicken and Sweetcorn
  • Chicken Noodle Soup
  • Lentil & Bacon
  • Minestrone
  • Mulligatawny
  • No Added Sugar Cream of Tomato
  • No Added Sugar Vegetable
  • Pea & Ham
  • Potato & Leek
  • Scotch Broth
  • Spring Vegetable
  • Cream of Tomato with Basil
  • Cream of Tomato Cup Soup
  • Vegetable Cup Soup
  • Cream of Tomato with a Kick of Chilli Cup Soup
  • Cream of Chicken Cup Soup
  • Cream of Mushroom Cup Soup
  • Cream of Tomato with Basil Cup Soup
  • Minestrone Cup Soup
  • Oxtail Cup Soup
  • Spiced Butternut Squash & Chickpea Eatwell Soup
  • Tomato & Cannellini Eatwell Soup
  • Tomato Spinach & Lentil Eatwell Soup
  • Cream of Chicken Pot Soup
  • Cream of Mushroom Pot Soup
  • Cream of Tomato Pot Soup
  • Smooth Vegetable Pot Soup
  • Cauliflower, Onion & Potato Soup of the Day
  • Chicken, Parsnip & Rosemary Soup of the Day
  • Green Garden Vegetables Soup of the Day
  • Mushroom & Toasted Garlic Soup of the Day
  • Potato & Leek with chives Soup of the Day
  • Spice Pumpkin, Sweet Potato & Carrot Soup of the Day
  • Tomato, Roasted Garlic & Black Pepper Soup of the Day

International presence

United States

The company's world headquarters were in Chicago, Illinois, with the H. J. Heinz division located in Pittsburgh, Pennsylvania, where the company was founded. The company's "keystone" logo was based on that of Pennsylvania, the "keystone state". Heinz Field was named after the Heinz company in 2001.

A majority of its ketchup was produced in Fremont, Ohio, and the rest made in Muscatine, Iowa.[45]

Heinz opened a pickle factory in Holland, Michigan, in 1897, and it is the largest such facility in the world. The Heinz Portion Control subsidiary is located in Jacksonville, Florida, and produces single-serving containers of ketchup, mustard, salad dressings, jams, jellies and syrups.[46]

Heinz also had factories in the following locations:[47] Arizona (Phoenix); California (Chatsworth, Escalon, Irvine, San Diego); Florida (Fort Myers); Idaho (Pocatello); Iowa (Cedar Rapids, Muscatine); Massachusetts (Newburyport); Ohio (Mason, Massillon); Oregon (Ontario), and South Carolina (Florence).

In 2000, seven retailers, including Walmart, Albertsons, and Safeway, comprised half of the company's sales by volume.[1]

Australia

Heinz-Watties factory in Wagga Wagga, New South Wales
Heinz-Watties factory in Wagga Wagga, New South Wales

Heinz Australia's head office is located in Melbourne.[48] Products include canned baked beans in tomato sauce (popularized in the "beanz meanz Heinz" advertising campaign), spaghetti in a similar sauce, and canned soup, condensed soup, and "ready to eat" soups.[49]

Heinz manufactures "Big Red" tomato sauce, and a number of flavored baked bean varieties, as well as canned meals. Heinz also markets the Wattie's brand of canned foods, which are made in New Zealand.

On October 6, 2008, Heinz announced plans to acquire the Australian company Golden Circle[50] which "manufactures more than 500 products, including canned fruit and vegetables, fruit juices, drinks, cordials and jams".[50]

On May 27, 2011, Heinz announced it would close its factory in Girgarre, Victoria, and downsize its factories in Northgate (Brisbane), and Wagga Wagga, with loss of more than 300 jobs.[51][52] Heinz has other factories in Echuca and Mill Park.[48]

On January 6, 2012, Heinz closed its tomato sauce factory in Girgarre as announced in the previous May. 146 workers lost their jobs.[53] A local group was seeking to purchase the factory and start its own production, with offers of financial assistance from investors.[54] The group's first offer for the site was rejected by Heinz. Girgarre was the second to last tomato sauce factory in Australia,[55] and its closing brought an end to Heinz's 70 years of tomato processing operations in Australia.[53]

As of May 2020 Kraft Heinz is said to potentially be in discussions with Graeme Hart to sell off the brands of Wattie's in New Zealand and Golden Circle in Australia.[56]

Canada

The former Heinz plant, Leamington, Ontario
The former Heinz plant, Leamington, Ontario

Heinz was established in Canada in 1908 in a former tobacco factory in Leamington, Ontario (known as the Tomato Capital of Canada). Most products shipped from Leamington have bilingual English and French labels for distribution throughout Canada, but a substantial amount of product is sent from there to the US. Ketchup is the main product produced there, and the city has been a center of tomato production. The factory also produces Canada Fancy (Grade A) tomato juice, mustard, vinegar, baby food, barbecue sauces, canned pastas, beans, pasta sauces, gravies and soups. Heinz Canada is the major supplier of single-serving and flexible-packaging condiments for most fast food chains in Canada. Leamington is the largest tomato-processing region per acreage in the world. The Leamington plant usually processes more than 250,000 tons of tomatoes per year. Heinz Canada's head office is in North York, Ontario; it also has operations in St. Marys, Ontario; Montreal, Quebec; and Calgary, Alberta.

On November 14, 2013, Heinz announced that the Leamington facility, the second-largest in the company, would close sometime in May 2014. Ketchup processing operations were to be consolidated at the company's US locations. Over 800 local jobs were lost due to the town's largest employer ending operations there. A local effort began in an attempt to save the 105-year-old Leamington plant, and it included creating a Facebook page to gather support.[57] On February 27, 2014, the Highbury Canco Corporation signed a letter of intent to acquire and operate the facility.[58] In April it was reported that Highbury Canco Corporation had received a one-year license to process tomatoes at the facility, saving some 250 jobs.[59]

As a result of this corporate restructuring and the angry Canadian response, a rival food company, French's, began producing their own ketchup brand using Leamington produce. It marketed the brand with an appeal to Canadian patriotism. This successful campaign, combined with a Canadian grassroots effort on Facebook encouraging purchasing of the French's product, resulted in Heinz's market share in Canada dropping from 84 to 76%, a significant shift in a mature market.[60] This undesirable development was exacerbated in 2018 when Canadian tariffs were erected against specific American exports, which includes ketchup produced in the United States, in retaliation to the US President Trump's tariffs on Canadian steel and aluminum exports.[61] Heinz conducted a belated public relations campaign in Canada to try to counter the public anger against them, a task made more difficult by public sentiment rising to encourage a boycott of American goods in reaction of US President Trump's rhetoric against Canada.[62]

India

Heinz Ketchup is available in India in two varieties, the standard Tomato Ketchup and Tomato Chili Sauce.[63] As Indian taste preferences vary among the regions, Western brands such as Heinz must work on Indian interpretations of ketchups for sale in the country.[64] Heinz acquired the former foods division of Glaxo India, gaining the Complan, Glucon D, Glucon C, Sampriti Ghee, and Nycil products and brands. In 2019, Heinz sold a portion of the business, including Complan and Glucon-D, for $627.18 million to Zydus Wellness.[65]

Indonesia

Sambal Asli ABC, a Heinz ABC product
Sambal Asli ABC, a Heinz ABC product

H. J. Heinz Company entered Indonesia in 1999, when it acquired 65 percent share of PT. ABC Central Food, for US$70 million, and formed PT. Heinz ABC Indonesia.[66][67] The company is based in Jakarta, and manufactures sauces, condiments, juices and syrups.[68]

Serving demand from Indonesia's large population and growing economy, in the early 21st century PT. Heinz ABC Indonesia is the largest Heinz's business in Asia, and one of the largest in the world. It employs 3000 employees, has 3 production facilities, 8 packing facilities, and an extensive distribution network in Java and other parts of Indonesia.[66] Their leading products are Syrup ABC (fruit syrup), Kecap ABC (sweet soy sauce), and Sambal ABC (hot chili sauce).[69]

Netherlands

Heinz sells many products in the Netherlands; the Elst factory in Gelderland is the primary production facility for Heinz sauces for Western Europe. In 2006, production of both HP Sauce and Daddies was transferred from Birmingham, West Midlands to Elst as a result of the acquisition of HP Foods and the subsequent closure of the Aston factory.[70] Subsequently, Heinz suffered severe supply issues for the ex-HP Foods brands as the Elst factory struggled to integrate production, resulting in significant negative coverage from UK retailers.[71] Heinz was forced to begin bottling sauce in Spain, shipping ready-made sauce from Elst, to get product back into supply.[72]

United Kingdom

The Heinz Monument (the 1864 chimney of the former Cape Cornwall Mine, visible in the centre) commemorates the purchase of Cape Cornwall for the nation by H. J. Heinz Company. The ruins of St. Helens Oratory can be seen on the left, with the two offshore rocks called. The Brisons in the distance.
The Heinz Monument (the 1864 chimney of the former Cape Cornwall Mine, visible in the centre) commemorates the purchase of Cape Cornwall for the nation by H. J. Heinz Company. The ruins of St. Helens Oratory can be seen on the left, with the two offshore rocks called. The Brisons in the distance.

After opening its first overseas office in London in 1896, the company opened its first UK factory in Peckham, south London in 1905. This was followed by a factory at Harlesden, north-west London in 1919. Bombed twice in World War II, this factory remained in production until 2000.[73] Production was started at a former munitions factory at Standish near Wigan in 1946, before the new factory at Kitt Green, near Wigan, opened in 1959. Heinz also had an infant food factory in Kendal, Cumbria. The site specialized in baby milks, previously under the brand of Farley's, but then manufactured under the name Heinz Nurture.

Heinz produces oriental foods sold under the Amoy brand, once used under license from Ajinomoto Co. Inc., Tokyo, Japan. In 2018, Amoy Food was sold to the new owners, CITIC Capital Asian Foods Holdings Ltd.[74]

In July 2001, the Food Standards Agency of the Government of the United Kingdom found Heinz canned baked beans products to be contaminated with the hormone disruptor bisphenol.[75]

In 2013, the Kitt Green facility was listed as one among the world's five largest manufacturing units by the Discovery Channel (the list comprised Reliance's Jamnagar Refinery, Volkswagen's car plant, Kitt Green Foods plant, NASA's Kennedy Space Center and POSCO's steel plant).[76] It was Europe's largest food factory and turns over more than 1 billion cans every year.[77]

China

On February 22, 2013, Sanquan Food, a Chinese frozen food company, signed a contract to purchase LongFong Food, a subsidiary of Heinz Company in China.[78] With this sale, Heinz (China) will focus on infant foods and sauces in emerging markets such as China.[78] Heinz Hong Kong Limited is the regional office serving for operations in Hong Kong, China and Taiwan.

New Zealand

Heinz produces frozen vegetables for export for the New Zealand and Australian market. They also produce mayonnaise and other sauces for the New Zealand and Australian market. Most products sold in New Zealand are sold under the brand name "Watties".[79]

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California

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Irvine, California

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Source: "Heinz", Wikipedia, Wikimedia Foundation, (2023, March 25th), https://en.wikipedia.org/wiki/Heinz.

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Further Reading

Fry sauce

Kraft Foods

Heinz 57

Hunt's

Branston (brand)

Daddies

Barbecue sauce

Heinz Tomato Ketchup

Heinz Baked Beans

La Costeña (food company)

List of sauces

H. J. Heinz, Wigan

List of condiments

Kraft Heinz

ABC (food)

List of brand name condiments
See also
Notes
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References
  • Condon, Richard (1959). The Manchurian Candidate. McGraw-Hill. ISBN 0-515-09441-2 (The Berkeley Publishing Group paperback edition).
  • Dienstag, Eleanor Foa (1994). In Good Company: 125 Years at the Heinz Table. Warner Books.
External links
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